In recent years, there has been a growing importance placed on Local SEO. Also referred to as local search, Local SEO is a marketing strategy aimed at getting your website seen in the top 10 organic positions on Google when customers near you search for your products online.
Local search is powerful for small businesses. If you are not utilizing Local SEO as part of your marketing strategy, you are missing out on a valuable opportunity to reach potential customers.
When it comes to establishing a strong online presence for your local business, it's not enough to simply have a website and some social media accounts. In today's digital age, you need to actively work to optimize your online content for search engines, particularly within your local community. This is where local SEO – or search engine optimization – comes into play.
Local SEO involves employing a variety of tactics to help your website and other online assets rank higher in search engine results pages (SERPs), particularly for searches related to your business within your local area. This can include ensuring your website is fully optimized for local keywords and phrases, such as "best coffee shop in [your city]," using location-specific tags and meta descriptions, and creating content specifically focused on local events or news.
Local SEO involves ensuring your business is properly listed on all relevant online directories, such as Google My Business, Yelp, and Yellow Pages. This can help potential customers find your business more easily and improve your search engine rankings as a result.
When done correctly, local SEO can help drive more traffic to your website, increase foot traffic to your physical location, and ultimately help you establish a stronger local brand presence. Acquirely can work with you to develop and execute a comprehensive local SEO plan tailored to your business's specific needs and goals, helping you reach the right audiences at the right time.
For businesses that operate on a local level, taking advantage of the power of Local SEO is key to success. It allows them to reach their target audience in specific cities or regions by optimizing for those areas through keyword research and including location-specific information such as an address or store hours on their Google My Business profile.
On the other hand, National SEO helps companies expand campaigns across multiple locations globally with targeted keywords and phrases aimed at reaching broader audiences around the country or even internationally.
Local SEO helps businesses to appear in the local organic search results for queries related to their area or city. This will not only drive more traffic to the website but also increase brand awareness and trust among potential customers.
When used correctly. local SEO can help small businesses stand out from competition and increase sales significantly.
Acquirely ensures your business is at the cutting edge of local online visibility. We employ a range of powerful tools and on-page and off-page techniques - from custom mapping to link building, website optimisation and claiming 'Google My Business' listings - to drive leads straight through your virtual door!
Our SEO services are designed for maximum impact when it comes to targeting potential customers in specific geographic areas.
As an SEO Company providing SEO services for clients worldwide – we love to show you how much we’re committed to your success.
With 10 years SEO agency experience, I have helped countless business improve their organic visibility and reach that number one spot on Google through SEO strategies, and increase their ROI through highly targeted social media marketing.
During this time I recognised that many businesses miss opportunities for growth because they lack the time and expertise to market effectively. Thats why I created Acquirely.
Aquirely provides clients with a full strategy service that propels their business to the next level. Our mission is to make social media marketing easier for businesses so they can compete effectively online and grow.
Spaces are limited. We work with a select number of new companies each month to ensure we can deliver the best service possible to every client.
Find out how well your website is optimized for search engines with a FREE audit.
Combining creativity with highly targeted and data-driven optimisation, we can help you optimize your conversions and increase your business ROI.
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Acquirely are a digital marketing agency based in Cheshire. We specialise in Local SEO, National SEO, Content Marketing, PPC & Social Media marketing.
Contact our team today and let us help grow your business.
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